Have we really relinquished so much of the market that numbers (co’s) 1-5 believe that the small to medium or even large scale (co’s) for that matter, don’t matter?
I can tell you now my dream job is like the Superwoman of the Craftbeer industry but with a twist- Insurance agent- 4 months a year (in the fall) and then International Craft Beer taster and blogger/tutorial the other 8 months…- Oh, the goals I’ve set. However, I don’t have 107 billion$ so I won’t be taking over a market near you any time soon.
If I were you, and I am not, I would do a bit of research on the brand you choose to spend your hard earned money on. It may sound silly but some companies are very WASTEFUL. Some could care less about giving back to the community? Maybe you DO or you DON’T care about these things. It is a matter of personal preference. We are talking about billions of dollars they make already. I hope if you happen to like a brand and stand behind it that you take the articles advice and do some research and “know” your brand. Knowledge IS POWER.
Thanks for reading. As always Drink Responsibly ✌Heidy
THE ILLUSION OF CHOICE