Do These Guys Think They Control the Worlds Beer…?

Have we really relinquished so much of the market that numbers (co’s) 1-5 believe that the small to medium or even large scale (co’s) for that matter, don’t matter? 

I can tell you now my dream job is like the Superwoman of the Craftbeer industry but with a twist- Insurance agent- 4 months a year (in the fall) and then International Craft Beer taster and blogger/tutorial the other 8 months…- Oh, the goals I’ve set. However, I don’t have 107 billion$ so I won’t be taking over a market near you any time soon. 

If I were you, and I am not, I would do a bit of research on the brand you choose to spend your hard earned money on. It may sound silly but some companies are very WASTEFUL. Some could care less about giving back to the community? Maybe you DO or you DON’T  care about these things. It is a matter of personal preference. We are talking about billions of dollars they make already. I hope if you happen to like a brand and stand behind it that you take the articles advice and do some research and “know” your brand. Knowledge IS POWER. 

Thanks for reading. As always Drink Responsibly ✌Heidy 

The world’s two largest beer companies – AB InBev and SAB Miller – are merging into one massive megabrewer. The deal, which is worth a hefty $107 billion, is expected to close by October 2016.

When it is all said and done, the merged company will have a brand portfolio that will be the envy of the industry: Budweiser, Corona, Stella Artois, Hoegaarden, Pilsner Urquell, Foster’s, Shock Top, Elysian, and Beck’s are just some of the flagship brands involved.

That will be after likely divesting several key brands such as Blue Moon and the entire Miller line of beers to appease antitrust regulators.

THE ILLUSION OF CHOICE

As we said previously when we posted the infographic showing the illusion of choice in consumer brands, we believe it is important for you to be aware of who is supplying the different brands and goods served at your dinner table.

Each dollar you spend is a vote – make sure it goes to a product and company that you believe in

http://www.visualcapitalist.com/5-big-companies-control-worlds-beer/

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